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Seven Secret Steps, Taking You to Google #1 in Only Two Weeks

Article Source: http://www.articlemarketer.com

Anyone, and I mean anyone who has an online business now or is planning to start one in the future has to market their business in order to get the unique visits and convert them into sales.

It stands to reason that if you don't get the sales you will go bust and your business will have failed miserably. This is regardless of the fact that you probably have the 'Greatest Business' the internet has ever seen, as do we all, and you are confident that because your business is so unique that you will make those sales regardless of your marketing efforts or your ranking with the search engines and in particular Google.

Think again my friend, your marketing efforts are the most important area of your business and unlike any offline business you may have tried, your ultimate goal has to be, to reach the #1 position for your search category with the #1 search engine, achieve this enviable position and the sales will automatically follow.

This, howerver is much easier said than done, or so certain so called 'marketing experts' would have you believe. I am about ot shatter that illusion and assure you that it can be done and you can do it, and you can achieve it within two weeks as I have using a simple seven step formula.

The seven secret steps as they are known will take your floundering or fledgling business, if not to #1, then certainly to the first page of your search category and with very little financial outlay on your part.

All you do have to do, is commit to following a simple seven part program and follow it diligently and you will arrive in record time without all the usual hassles.

The seven secret steps are as follows:

  1. Realizing the importance of correct search engine optimization
  2. Utilizing business networking sites to boost your ranking
  3. Article submissions, what to write and where to post them
  4. Link building using web directories and social bookmarking sites
  5. Learning the value of strategic press releases
  6. Utilizing search sub engines, taking advantage of effective advertising for pennies
  7. Aquiring the art of effective email capture

Seven simple steps that if you follow them to the letter will build massive amounts of backlinks into your business from respected highly ranked sites, along with an enviable opt-in mailing list and genuine useful content on your site that the search engine spiders crave.

All of these one way links coupled with truly decent content on a properly optimized site will take your business to the first page if not to #1. Stop struggling to reach #1 using 'black hat methods'. Get out there and do it as it should be done. Forget trying to take the short cut, because it will only take you longer, that's if you ever get there at all.

Give the search engines what they want, and in return you will get what you really want, you will achieve the position that everyone aspires to but very few ever reach.

Mike Collins, Owner and CEO Rotata Free advertising without the spam. Visit my site http://www.rotata.com Contact email mdc1258@yahoo.com

11 Quick (and Good) E-zine Content Ideas

by Alexandria K. Brown, "The E-zine Queen"

Publishing an e-zine is the ideal opportunity to showcase your business. By sharing your knowledge and expertise, you build credibility as an expert, while spreading the word about your services and products.

While sometimes you'll have dozens of content ideas, other times you'll find yourself staring at a blank computer screen, grumbling that it's publishing time again. Well, have no fear! Here are 11 quick (and good) content ideas for when you're in a pinch.

1. Give real-life examples. Describe a problem you've solved for a client/customer, and use that as a springboard to offer more general advice. Show your readers how you've helped customers address challenges - "case studies" if you will. This positions you as the expert in your readers" minds more than your coming out and saying so.

2. Think of three areas in which you'd like your clients to think of you as a resource. Now develop content in those areas. For example, as a professional copywriter, I really enjoy working on Web sites. To help encourage my clients and prospects to hire me for these projects, I published several SEO Articles on how to write Web copy that sells.

3. Read industry publications for ideas. Are there any hot issues in your field right now? The more controversial, the better. Don't be afraid to offer your own opinion - your readers want to know it. After all, YOU are the expert! ; )

4. Jot down 8 questions your clients have asked you in the past. You know, the ones they ask you over and over. Answer each in a short article. If you publish weekly, that's two months' worth of content, right off the bat! And if you can't think of any questions, send all your current clients/customers a quick e- mail, asking them what topics they're most interested in learning more about.

5. Learn anything neat lately from an industry conference, workshop, seminar, or insightful article? No one says you have to reinvent the wheel of information! Pass on any gems of advice you've learned elsewhere - just give them full attribution. Or give your opinion of the event or article itself - your readers will appreciate your frankness.

6. Offer a list of your top 5 or 10 tips on a certain subject. It's much easier to bang out a list of tips than to put together a real article. Of course, the tips can evolve into an article if you wish! Be sure to list your best tip first, or at least close to the top. (If you "fire your biggest gun" last, you risk losing your audience before they get to the good stuff.)

7. Interview associates whose expertise would interest your readers (while not competing with yours). E-mail interviews are incredibly easy to do. Just send your interviewee 3 to 5 questions via e-mail, edit their answers, and have them approve the final version. Be sure to give them a short plug in your e- zine as a thank you. (A one-sentence description of their business, phone number, their Web site URL, and e-mail address should be fine.)

8. Recommend books and resources that you use, and offer full reviews on them. In one issue of my first e-zine, "AKB MarCom Tips," I featured reviews of my favorite four copywriting resource books. I then later posted them at my Web site.

9. Invite readers to write you with their own questions, and answer one in each issue. Right after their question, publish the person's name, business, e-mail, and Web site address. They'll enjoy the attention/publicity!

10. Invite readers to send in profiles. Ask them to tell you about themselves - their names, businesses, locations, and how they use the information gained in your e-zine. Feature one profile in each issue or one every few issues.

11. When all else fails, borrow an article! There are dozens of Web sites offering hundreds of SEO Articles that you can use in your e-zine. The SEO Articles are free and available for you to use immediately. The only catch is you're required to leave the entire article intact, including the author's promotional information.

Here are three places to check out for free content:

One last note: Keep in mind that if your e-zine's main objective is to get you more clients and customers, you should not feature other writers' SEO Articles more than once in a blue moon. Showcasing other professionals on a regular basis undermines the idea of establishing YOU as the expert in your readers' minds.

(c) 2002 Alexandria K. Brown

ABOUT THE AUTHOR

Alexandria K. Brown, "The E-zine Queen," is author of the award- winning manual, "Boost Business With Your Own E-zine." To learn more about her book and sign up for more FREE tips like these, visit her site at http://www.certificate.net/ezinequeen.html

The process of setting up an online business starts from buying domain names. Then you can look for a reliable hosting company to buy cheap web hosting packages. Make sure that you are buying dedicated hosting package particularly if you are to host an ecommerce website. Also focus on your web site design and for promotion purposes; you can hire an expert to do seo services.

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